The Process
I am all about doing more with less...
Whether you represent a small start-up or a Fortune 500 brand, you may encounter the same limitations when building your marketing team. Generally marketing teams are lean, budgets can vanish in an instance, but the volume and varying nature of the work never ends. My role is to bring clarity to this conundrum. Using my proven ramp-up process, I will preform a deep dive into your industry’s current state and work with internal stakeholders to meet your project goals while keeping your overhead lower than a standard full-time resource.
Services provided
Research Studies & Whitepaper Production
Sales Enablement Collateral Production
Sales Enablement Training Guides
Content Strategy & Creation
Industry Thought Leadership Preparation
Product Marketing
General Project Management
engagement styles (INCLUDING BUT NOT LIMITED TO):
Project-based
Ongoing Flat Retainers - Minimum 3 months
Get in touch
I know that selecting the right partner to support your marketing needs is not an easy decision. That’s why I offer free consultations to walk you through your needs, the scope of your project, and your budget.
Bio
founder
Karina Vasquez
My diverse professional experience has helped me to think like a brand, dive into data like a researcher, and deliver innovative content like an entrepreneur. I believe education shouldn’t start and stop in school and see my work as an opportunity to infuse data into brand driven narratives to both inform consumers and meet brand goals. When I am not working, I am cooking, running, or traveling the globe with my husband, son, and rescue pitbull, Bianca.
Education
BROOKLYN COLLEGE
M.A., International Affairs, 2010
SAINT JOHN’S UNIVERSITY
B.S., Communications, 2007
Activities & Affiliations
• NYC Marathon Runner (Harlem Run)
• Volunteer at God’s Love We Deliver
• Community Organizer, District 30